Audi News
Audi Extends Invitation to National “Girls’ Day”
By source: Audi AG
Apr 17, 2008, 18:20

• Promoting girls’ interest in technology • 280 secondary school girls invited to Audi Training Center • Wide-ranging program of information and hands-on exercises

For the sixth time now, AUDI AG is participating in the national German “Girls’ Day”: The carmaker based in Ingolstadt is inviting around 280 girls from the region’s secondary schools to visit its Training Center in Hindemithstraße, Ingolstadt on April 24.
“We want to make more girls enthusiastic about technology and show just how interesting and exciting technical and scientific careers can be and what good opportunities for development they offer,” says Dieter Omert, Head of Training at AUDI AG, commenting on the goals of “Girls’ Day.”

From 9 a.m. to 1.30 p.m., around 200 girls from Hauptschulen (general-education secondary schools) and Realschulen (mid-level secondary schools) will be given an overview of all industrial and technical skilled professions at Audi. The girls will have a chance to talk to trainees and demonstrate their own abilities by producing small workpieces under expert supervision.

From 8.30 a.m. to 3 p.m., the 80 or so Gymnasium (academic secondary school) pupils will receive information about courses of study at the Berufsakademie (University of Cooperative Education) and about the “StEP Program” (Study and Practical Experience), which combines academic content with vocational practice. Together with female members of the management team who will describe the variety of technical tasks their work involves, these girls will have the opportunity to learn more about day-to-day work at Audi.

“The best way to see just how fascinating technology can be is in a practical environment. With a varied program of exercises and information, we want to use this day to promote the girls’ interest in professions they might not otherwise consider, since they are usually seen as ‘men’s jobs’,” explains Omert.

More than 125,000 girls throughout Germany will be taking part in “Girls’ Day” in more than 7,500 companies and institutions in the areas of industry, trade, research, politics and the media.

AUDI AG sold a total of 964,151 cars in 2007 and thus achieved its twelfth consecutive record year. With revenue of €33,617 million and profit before tax of €2,915 million, the company attained its best figures ever. Audi produces vehicles in Ingolstadt and Neckarsulm (Germany), Györ (Hungary), Changchun (China) and Brussels (Belgium). At the end of 2007, production of the Audi A6 started in Aurangabad, India. The company is active in more than 100 markets worldwide. AUDI AG’s wholly owned subsidiaries include Automobili Lamborghini Holding S.p.A. in Sant’Agata Bolognese, Italy, and quattro GmbH in Neckarsulm. Audi employs about 54,000 people worldwide, including 45,000 in Germany. The brand with the four rings invests more than € 2 billion each year in order to sustain the company’s technological lead embodied in its “Vorsprung durch Technik” slogan. Audi plans to significantly increase the number of models in its portfolio by 2015, from the 26 currently on offer to 40.


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